Why Think Blue?
Sure, there are lots of stormwater outreach and education materials out there...but Think Blue offers an innovative, fresh message!
Here are the top reasons why you should join Think Blue:
It’s EFFECTIVE...
Recognition – Be affiliated with an award-winning, unified, statewide campaign
Professionalism – Campaign is designed by advertising and environmental professionals, based on market research
Consistency – The Think Blue Massachusetts brand is unified by a set of guiding principles.
Applicability – Designed to help communities comply with EPA Phase II stormwater regulations that require public education and outreach programs.
It’s EASY...
Efficiency – A "ready-to-go" campaign for minimal investment of your time and money
Affordability – Maximum return for a minimal financial investment
It’s ADAPTABLE...
Customization – Personalize our campaign materials to meet your needs and budget
Economies of Scale – Teams can purchase small quantities of campaign materials at the bulk price
Collaboration – Network with other Coalition members and to help guide the future direction of Think Blue Massachusetts
...It’s FREE!
